Now semi-retired, Kevin Holland worked in IT and ITSM for over 40 years in a wide range of roles and industries, most recently the UK public sector. With practical experience of applying every aspect of service management theory, he is especially well known for driving the development and take-up of SIAM thinking. Kevin is an experienced and well-respected presenter with a reputation for providing thought-provoking sessions. He is a Fellow of the British Computer Society, a morris dancer and a folk musician. In 2020 Kevin was awarded the Paul Rappaport Award for Lifetime Achievement in Service Management.